As I work on my masters. My program is focused on helping
rising entertainment professionals like myself build our own business. As we
focus on the ins and outs of developing these companies, we all see something
worth owning in it. Rather it’s our
passion for music, sports, film or anything related we have an idea that could
lead us to join the world of euntreprenual. As I researched different topics I
stumbled across this one titled “Is your business great to own?”
Although
the question seems straight forward and most people in the start up phase would
scream YES! This article really outlines just a few key points that could help
you define your true answer. You see it’s not about how passionate you are
about your industry or how long this has been your dream. It’s truly about the
stability of your company. This short but detailed article states some really
good points.
Ultimately
the key to having a stable company or revealing if your company is stable is to
ask yourself these questions:
1.
Is
my company valuable to someone else?
2.
Does my company provide unique benefits for
founders and owners? (That’s you!)
3.
Does the company create tax efficiency?
4.
Is the company vulnerability free?
5.
Does it have a great culture?
Of course building a company takes more effort that
answering five questions. But I think this is a really great way to get
yourself on the path to creating a company that is stable, valuable, and
benefits you and your customers. As you define your market and how you want to
operate consider this question in every decision you make. Will this decision
for my company make it NOT WORTH OWNING? This is just a little way to keep you
on your toes and on the right path.

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